NON TATA TRACK DELHI WILDCARD ROUND – 8 questions on buzzer
1. Started in 1968 – this brand was launched to counter the popularity of the Matchbox model of the British company Lesney. Identify – HOT WHEELS
2. Started in 1939 as Timely and later known as Atlas, this company had titles by Stan Lee, Jack Kirby, Steve Ditko and others. Identify – MARVEL COMICS
3. This IIT IIM alumni when asked about his titles replied "I'm a banker, I can't get numbers out of my head. Identify – CHETAN BHAGAT ( The Indian Oil team pressed the buzzer on the third word – IIM and gave the correct answer )
4. Created by Atul Sudhakar Rao Pande , it was inspired by the human phalanges and the central star of the solar system. Identify – AADHAAR LOGO
5. What do we know Topeka for a day ? Answer – GOOGLE RENAMED ITSELF AS TOPEKA ON APRIL 1st 2010
6. Which of these countries first used Playing Cards as currency – India, USA or Canada ? Answer – CANADA
7. How many defects according to Quality Guru Phil Crosby are allowed in Quality Improvement Process? Answer – ZERO
8. If Android is related to Google, then Droid is related to which brand ? Answer – MOTOROLA
1. Carl Barks published this first in 1947. The main theme of the book which was sort of a “financial fable” was what happens in a society where everyone becomes a millionaire. This is used to teach finance. Identify the protagonist / character – SCROOGE
2. Popularized at the 1904 St. Louis World’s Fair in Forest Park, Ernest Hamwi , a Syrian pastry maker, was selling zalabia, a crisp pastry cooked in a hot waffle-patterned press came to the aid of a neighboring ice cream vendor, who had run out of dishes. What resulted thus ? Answer – ICE CREAM CONE
3. Paul Volcker of Barack Obama’s team criticized this saying it lead to taxpayer losses and that the future is in danger. Answer – TROUBLED ASSETS RELIEF PROGRAMME ( TARP )
4. A fiery red silk representation of the royal banner of medieval France which was traditionally unfurled only on the battlefield and accompanied by the war cry Montjoie Saint Denis. The first letter is modified to give it a royal aura. Identify the brand – ORIFLAME
5. The secret flavour of 11 herbs and spices is a guarded entity. Only two executives of a company know where this secret is stored. Another two have access to it. Only a handful of people know who the earlier mentioned people are. They are never allowed to travel together. Which secret is so well kept for more than 68 years ? Answer – KENTUCKY FRIED CHICKEN ( KFC ) RECIPE
6. Baburao Painter's Maharashtra Film Company, based in Kolhapur, had made a name for itself with its silent films in early 1920s. In 1920, the head of operations resigned from the company and Pendharkar's cousin Shantaram Vanakudre joined the company and became Baburao Painter's right-hand man. They started which famous company whose name means “beginning” or “dawn” in Hindi. Answer – PRABHAT STUDIOS
Round 2- Vision for Excellence
1. Identify creation / controversial ad featuring ex – PMs ( logo was blacked out ).
Answer – SUBWAY
3. Visual of John Moschitta Jr, famous speed talker shown and Guiness record holder shown. Which brand used him in their commerical to emphasize their brand promise / USP ?
Answer – FEDEX
4. Identify this newsmaker in corporate history ( name blacked out from the book visual ).
Answer - BRUCE BARTON ASSOCIATED WITH THE NAMING OF GM AND GE
5. Identify brand from this visual ( brand blacked out ).
Answer – BEECHAM’S PILLS ( THOMAS BEECHAM )
Answer – FIREARMS ( SMITH & WESSON )
1. Designed by Pininfarina, this is a product from Tata Motors - PRIMA SEDAN CAR
2. This Tata company bought ailing cable company INCAB in December 2009 – TATA STEEL
3. Identify this product from Tata Tele Services Ltd a product that enables customers to connect to the internet on their television set – DIALOG
4. Acronym for Project RUBY – associated with this Tata brand which assists children at Nutan Vidyalaya under the aegis of this project – RALLIS ( RALLIS UJJWAL BHAVISHYA YOJNA )
Round 4 – Mapping Excellence
1. Connect - Shahid Kapoor movie clip ( led to Kareena Kapoor who is an endorser), US Open ( associated as a sponsor ) , Kevin Pietersen photograph ( endorser ), Compaq logo ( association ) - CITIZEN WATCHES
2. Connect - Deepika Padukone movie Love Aaj Kal song ( endorser ), Visual of a Mother of Pearl watch, NASCAR logo ( sponsor connection ) , Michael Owen ( endorser ) - TISSOT
3. Connect - Dainik Bhaskar logo ( endorser ) , R logo ( Riddhi sports – the company which manages him ), MECON logo ( MSD’s father works there and even he received an offer from MECON ) , Pepsi ad featuring Dhoni – MS DHONI
4. Connect - Chris Gardner visual (worked at Dean Witter which later merged with Morgan Stanley), some NASDAQ visual featuring Google ( assisted Google IPO ), Freddie Mac and Fannie Mac logos ( was advisor to US government on potential rescue strategies for Fannie Mae and Freddie Mac ) – MORGAN STANLEY
1. Started in 1968 – this brand was launched to counter the popularity of the Matchbox model of the British company Lesney. Identify – HOT WHEELS
2. Started in 1939 as Timely and later known as Atlas, this company had titles by Stan Lee, Jack Kirby, Steve Ditko and others. Identify – MARVEL COMICS
3. This IIT IIM alumni when asked about his titles replied "I'm a banker, I can't get numbers out of my head. Identify – CHETAN BHAGAT ( The Indian Oil team pressed the buzzer on the third word – IIM and gave the correct answer )
4. Created by Atul Sudhakar Rao Pande , it was inspired by the human phalanges and the central star of the solar system. Identify – AADHAAR LOGO
5. What do we know Topeka for a day ? Answer – GOOGLE RENAMED ITSELF AS TOPEKA ON APRIL 1st 2010
6. Which of these countries first used Playing Cards as currency – India, USA or Canada ? Answer – CANADA
7. How many defects according to Quality Guru Phil Crosby are allowed in Quality Improvement Process? Answer – ZERO
8. If Android is related to Google, then Droid is related to which brand ? Answer – MOTOROLA
NON TATA TRACK DELHI STAGE ROUND
Round 1- Search For Excellence
Round 1- Search For Excellence
1. Carl Barks published this first in 1947. The main theme of the book which was sort of a “financial fable” was what happens in a society where everyone becomes a millionaire. This is used to teach finance. Identify the protagonist / character – SCROOGE
2. Popularized at the 1904 St. Louis World’s Fair in Forest Park, Ernest Hamwi , a Syrian pastry maker, was selling zalabia, a crisp pastry cooked in a hot waffle-patterned press came to the aid of a neighboring ice cream vendor, who had run out of dishes. What resulted thus ? Answer – ICE CREAM CONE
3. Paul Volcker of Barack Obama’s team criticized this saying it lead to taxpayer losses and that the future is in danger. Answer – TROUBLED ASSETS RELIEF PROGRAMME ( TARP )
4. A fiery red silk representation of the royal banner of medieval France which was traditionally unfurled only on the battlefield and accompanied by the war cry Montjoie Saint Denis. The first letter is modified to give it a royal aura. Identify the brand – ORIFLAME
5. The secret flavour of 11 herbs and spices is a guarded entity. Only two executives of a company know where this secret is stored. Another two have access to it. Only a handful of people know who the earlier mentioned people are. They are never allowed to travel together. Which secret is so well kept for more than 68 years ? Answer – KENTUCKY FRIED CHICKEN ( KFC ) RECIPE
6. Baburao Painter's Maharashtra Film Company, based in Kolhapur, had made a name for itself with its silent films in early 1920s. In 1920, the head of operations resigned from the company and Pendharkar's cousin Shantaram Vanakudre joined the company and became Baburao Painter's right-hand man. They started which famous company whose name means “beginning” or “dawn” in Hindi. Answer – PRABHAT STUDIOS
Round 2- Vision for Excellence
1. Identify creation / controversial ad featuring ex – PMs ( logo was blacked out ).
Answer – EUROSTAR
2. What started here - ( the sandwich shop visual ) ?
2. What started here - ( the sandwich shop visual ) ?
Answer – SUBWAY
3. Visual of John Moschitta Jr, famous speed talker shown and Guiness record holder shown. Which brand used him in their commerical to emphasize their brand promise / USP ?
Answer – FEDEX
4. Identify this newsmaker in corporate history ( name blacked out from the book visual ).
Answer - BRUCE BARTON ASSOCIATED WITH THE NAMING OF GM AND GE
5. Identify brand from this visual ( brand blacked out ).
Answer – BEECHAM’S PILLS ( THOMAS BEECHAM )
6. Visual of Law Enforcement bikes ( logo blacked out ). This company has a totally different division and they are the largest manufacturers in this field.
Answer – FIREARMS ( SMITH & WESSON )
Round 3 – TATA WORLD
1. Designed by Pininfarina, this is a product from Tata Motors - PRIMA SEDAN CAR
2. This Tata company bought ailing cable company INCAB in December 2009 – TATA STEEL
3. Identify this product from Tata Tele Services Ltd a product that enables customers to connect to the internet on their television set – DIALOG
4. Acronym for Project RUBY – associated with this Tata brand which assists children at Nutan Vidyalaya under the aegis of this project – RALLIS ( RALLIS UJJWAL BHAVISHYA YOJNA )
Round 4 – Mapping Excellence
1. Connect - Shahid Kapoor movie clip ( led to Kareena Kapoor who is an endorser), US Open ( associated as a sponsor ) , Kevin Pietersen photograph ( endorser ), Compaq logo ( association ) - CITIZEN WATCHES
2. Connect - Deepika Padukone movie Love Aaj Kal song ( endorser ), Visual of a Mother of Pearl watch, NASCAR logo ( sponsor connection ) , Michael Owen ( endorser ) - TISSOT
3. Connect - Dainik Bhaskar logo ( endorser ) , R logo ( Riddhi sports – the company which manages him ), MECON logo ( MSD’s father works there and even he received an offer from MECON ) , Pepsi ad featuring Dhoni – MS DHONI
4. Connect - Chris Gardner visual (worked at Dean Witter which later merged with Morgan Stanley), some NASDAQ visual featuring Google ( assisted Google IPO ), Freddie Mac and Fannie Mac logos ( was advisor to US government on potential rescue strategies for Fannie Mae and Freddie Mac ) – MORGAN STANLEY
Round 5– Excellences in Detail
1. Cracked on the first clue
1st Clue – Which company’s first major product was the yubiwa pipe, a finger ring that would hold a cigarette, allowing the wearer to smoke the cigarette down to its nub while also leaving the wearer's hands free ?
Answer - CASIO
2. Cracked on the second clue
1st Clue - They changed their punchline to “Life Well Shared” in January 2008.
2nd Clue - With a net paid sales of 17 million copies, this is the largest circulated magazine in the world.
Answer - READERS DIGEST
3. Cracked on the first clue
1st Clue – Which company’s had the original patent for it’s logo “The Burping Seal” which took on the market by storm ?
Answer - TUPPERWARE
1st Clue – Which company’s first major product was the yubiwa pipe, a finger ring that would hold a cigarette, allowing the wearer to smoke the cigarette down to its nub while also leaving the wearer's hands free ?
Answer - CASIO
2. Cracked on the second clue
1st Clue - They changed their punchline to “Life Well Shared” in January 2008.
2nd Clue - With a net paid sales of 17 million copies, this is the largest circulated magazine in the world.
Answer - READERS DIGEST
3. Cracked on the first clue
1st Clue – Which company’s had the original patent for it’s logo “The Burping Seal” which took on the market by storm ?
Answer - TUPPERWARE
